So, you may have heard, we're selling limited edition run of graphic tees that feature nine women. When I came up with the idea of celebrating some of the greatest female founders in the beauty industry, past, present, and future, I thought of each representative as a mini case study. Each one of them changed the industry in a fundamental way in such that their mark is still everywhere you look (or will be very soon). I hope you enjoy my blurbs about each of them, and will include links for you to learn more.
-Karen
Okay, so most of the women featured on our Glou Queens tee founded an eponymous brand (or empire). Marcia Kilgore? FIVE. Count them. Talk about serial entrepreneur.
Bliss Spa
Soap & Glory
FitFlop
Soaper Duper
Beauty Pie
This lady is killing it. But what really swung it for me was the business model she is pioneering with Beauty Pie. If you don't know, Beauty Pie calls themselves the luxury beauty buyer's club. Basically, there's only a handful of cosmetics manufacturers out there and when one of the labs makes a breakthrough in some new technology, brands will tweak the formula a little, and put it into their own packaging.
So Beauty Pie, goes to those luxury manufacturers, and buys the same formulas that luxury companies use and puts it in their own packaging and sells it to you at cost. Members subscribe to access the member's only pricing, but non-members will have to pay standard retail prices. It's the best of beauty without the markup, like a $25 lipstick for only $4.86.
What she is doing is just so radical and so defiant of how the industry works. I love it.
Learn more:
Next up: Pat McGrath
Previously: Bobbi Brown
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